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Essentially, many creators feared they would lose out on the ad revenue that helps support their channel due to the nature of their content.But the reality is that You Tube has been demonetizing content that it doesn't deem “advertiser-friendly” since 2012 via an automated process.

You Tube stars are the self-made celebrities of today: People who have earned an audience by creating content geared toward teaching, entertaining, reviewing, and being awesome on the internet.And most do it just to do it—to scratch the itch of creating things and being in front of an audience.But you’ll only be able to take full advantage of the opportunities you have if you understand the makeup of your audience.For many You Tubers looking to monetize, the more niche your channel is, the better a position you’ll be in to work with brands looking to target specific audiences (more on that later).Luckily, there are several ways you can money on Youtube: Let's take a deeper look at each one.

The first revenue stream you’ll likely explore is ads.

Alternatively, you can partner with an existing merchandising network for creators such as DFTBA (Don’t Forget to Be Awesome).

However, you'll be competing with other You Tubers in a marketplace and have less control over adding products, offering discounts, integrating your content, and all the advantages that come with owning your own ecommerce site.

Your earning potential isn't determined solely by the number of subscribers and views you have, but also by the level of engagement you generate, the niche you cater to, and the revenue channels you explore.

That's not to say subscriber count doesn't matter—check out our tips to get more subscribers on You Tube.

You can order affordable designs tailored for specific products, like t-shirts, using freelance sites such as Fiverr.